Sackboy - Little Big Planet | UK creative work

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Title:

Sackboy - Little Big Planet

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Banner

Sector:

Entertainment & Leisure

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4. Describe the work

As part of the digital campaign to launch the highly-anticipated PlayStation 3 game, LittleBigPlanet, Agency Republic produced a homepage overlay. Bringing to life one of the game´s key features - collaborative gameplay, Republic delivered an elaborate execution combining game & Flash animation which saw several of the game´s hero Sackboys interacting with The Sun´s homepage editorial to create a high-impact visual display.