 1. Tag your work Title: MTV Slash Media: TV Sector: Health & Social Services Other: Tags: MTV, Ogilvy Advertising, Ogilvy Group UK Must include http:// Link: |  0 0 0 |
2. Add your file and then upload your work: You must accept the widget. There is a 50MB limit. What files are accepted? 3. Upload a thumbnail of the work below: This will represent your work throughout the site. (Optimal size:160W X 150H pixels) Formats supported .JPG, .GIF and .PNG  4. Describe the work Ogilvy Advertising has joined forces with youth music channel MTV in a campaign to make young people consider the importance of water conservation. Very much targeted at MTV’s 15-to-25-year-old audience, a humorous ad, entitled “slash”, shows a series of young folk relieving themselves in different public places. The ad ends with the message, “Save water, Flush less”. It appeared across Europe in cinemas and on-line as part of the larger MTV Switch programme, which highlights global climate change. The programme runs across MTV’s 55 channels in 162 countries. |
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