American Express "Realise the Potential" | UK creative work

1. Tag your work

Title:

American Express "Realise the Potential"

Media:

Sector:

Financial Services

Other:

Tags:

American Express "Realise the Potential", Ogilvy Advertising

Must include http://

Link:

http://www.ogilvy.co.uk/ogilvy-advertising/index.php/2009/10/14/american-express-takes-animated-rout

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4. Describe the work

Ogilvy created this TV ad as part of the global marketing campaign for Amercian Express.

It demonstrates the wide range of services available to cardmembers, including travel reservations, finding tickets for events and medical help abroad.

Animation was by Kuntzel and Deygas of the Addadog animation production company in Paris.