![]() 1. Tag your work Title: Media: Press Sector: Automotive Other: Tags: RKCR, Land Rover, Rainey Kelly, Mark Roalfe Must include http:// Link: | ![]() 0 0 0 |
2. Upload your work (you can use the same image for the main and thumbnail versions but if you do please ensure that the image has a different file name from the thumbnail version): Formats supported .JPG, .GIF and .PNG ![]() 3. Upload a thumbnail of the work below: This will represent your work throughout the site (optimal size is 160W X 150H in pixels). 4. Describe the work. RKCR/Y&R and Land Rover produce ‘Soundwave’ to raise awareness for Musical Therapy Charity Rainey Kelly Campbell Roalfe/Y&R have created a beautiful print execution to raise awareness of Land Rover’s association with Musical Therapy Charity Nordoff Robins. Charity Nordoff Robins is a musical therapy charity that specialises in transforming the lives of children and adults constrained by illness, disability, trauma or isolation through the power of music. The Charities fundraising activities are many and varied but one of the most prestigious on the calendar is the 02 Silver Clef Awards due to take place at London’s Park Lane Hilton, where the great and the good in the music industry are joining together for a special awards ceremony to raise money for the charity. The campaign aims to raise awareness of Land Rover’s association with the event and wonderfully demonstrates that Land Rover is proud to support the work of such an inspirational charity. Press Credits Project Name: Soundwave Client: Land Rover Creative agency: RKCR/Y&R Creative Director: Mark Roalfe Copywriter: Tim Cordell Art director: Tim Cordell National Communications Manager, UK: Les Knight Account Manager: Lucy Harries |
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